We created a new website with real-time content linked to another website that explains and stores in an easy, intuitive and direct way all the content of the fashion week – catwalks, backstage, photocalls, etc.

The goal is to make it a digital-only content platform, to be able to live the experience of a fashion show through digital devices. We developed a content strategy for all social networks to ensure that the content had maximum visibility and that the project will reach both the specialized and general public.