One Day At
for Hilton

One of the most iconic hotel company of the world came up and told us their need to re-position its brand. They wanted to make it more actual, more young, more connected to the city. More local & more adapted to the new necessities of the clients. They wanted to turn Hilton into a vibrant hub full of events, experiences & new adventures.

Lining up with their strategy, we came up with the idea of a spot that shows the new personality & positioning of the hotel. We wanted to discover the new rooms and suites & also the new re-designed  flexible meeting spaces; Also the beach club Puro Beach and the new gastronomic offer. So, we got right at it and shot a spot where a young and relaxed ambassador takes us through the whole new redesigned hotel & shows us the neighborhood where it is located: Poble Nou: It’s galleries, museums, corners, bars, restaurants.
A great campaign aimed to reposition the Hilton hotel & its renewed image.